Still Rollin’ ONE A DAY Vitamin
Brand Activation

ONE A DAY sponsored a night of free skating at the Cascade, an iconic spot for roller skating, famous for its vibrant atmosphere and role in Atlanta's hip-hop scene. We invited influencers and professional roller skaters to take part in a four hour long trip through time and Ludacris’s eras. This was a content capture moment where we had our influencers posting live at the event. We hosted press and pulsed out content after the event with the focus on messaging around how ONE A DAY can support energy and overall health.